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Mobile app development

In short

Omer Khan is a mobile apps architect who has been building software since 2013, beginning with native iOS. With the Afiniti Global team he designs and ships native and cross-platform mobile apps for startups and businesses in the UK and worldwide — choosing the right approach for the team and feature list, keeping business logic on the server, and building for the release after launch, not just the first one.

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Who it's for

Founders launching a mobile product, and teams whose existing app has become slow, fragile, or hard to change.

What you get
  • iOS and Android apps, native or cross-platform, chosen for your features and team rather than fashion.
  • A backend and API that keep business rules on the server.
  • App Store and Google Play submission, including the review requirements.
  • Crash reporting, analytics on the core flow, and a staged release process.
  • AI features added without slowing the app down or exposing keys.
How it works
  1. 1

    Agree the one job the app must do well, and the platform your first users are on.

  2. 2

    Decide native or cross-platform from the feature list and who will maintain it.

  3. 3

    Build the core flow end to end first, then widen.

  4. 4

    Release gradually, watch the numbers, and iterate.

Products that show it
Taxara logo
Accounting · FintechiOS · Android

Taxara

Lead contractor · Technical consultant

Lead-contractor delivery through Afiniti Global, from development and pilot testing to launch and updates. Omer now advises Taxara as a technical consultant.

  • AI-powered apps
  • Custom AI models
Read about Taxara
FAQ

Mobile app development: common questions

Should we build native or cross-platform?
It depends on your team and feature list. Apps that lean on platform capabilities or performance-critical interfaces favour native; apps that are mostly screens, forms, and API calls ship faster cross-platform. Both produce serious production apps.
Can you take over an existing app?
Yes. The first step is an audit of the codebase, release process, and crash data, to decide what can be improved in place and what, if anything, needs rebuilding.
Do you handle App Store and Google Play submission?
Yes — listings, review requirements, privacy disclosures, and staged roll-outs are part of shipping a mobile app, not an extra.
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